Some interesting adverts that use video games to promote their product. I think the Bluespace advert is the best because even if you have never played Tetris you still get the point of the advert… on the other hand I feel the sudden urge to buy a Pontiac and a Toyota.
BMW’s new take on advertising their Motorbikes!
Much has been said about the nature of branding. We at Milton Bayer believe that brands are not only at the heart and soul of a company, but they are the heart and soul of a company. They are the sum total of the beliefs and attitudes of who you perceive yourselves to be as […]
We’ve been in the news! Check out the article below (you can click it for a slightly larger version):
Well, before we talk about it, don’t we need to decide what the next ten years are going to be called first? As you’ve no doubt heard already, the teenies seems to be the most popular option at the moment, but it doesn’t feel like a particularly good things to say does it? It evokes […]
We’ve recently launched an integrated campaign for Monarch Airlines to promote their Big Ticket January Sale. The campaign consists of DM, A huge 20 foot advert in Victoria Station London, and a Web site that includes a viral game and tons of flight and holiday offers to all their popular destinations. Web site home page […]
Consumers are more likely to pay attention to ads on search engines and price comparison sites than on social networks, according to research from Mintel. The Mintel report found that consumers are most likely to pay attention to ads placed on search engines (54%) and price comparison sites (43%) than social networks (28%) and email […]
Budgies eh? Aren’t they just like Budgets? Both at their best when they’re not caged – when they can exercise a little. If you don’t make them work, they’ll be a lazy, sluggish, no good to anyone. They both benefit from the introduction of a cuttlefish now and again… OK, maybe not. But you try […]
Would you be prepared to develop marketing strategy, devise creative and roll-out across media knowing that if the campaign failed, you’d get paid nothing? For most it’s a scary thought – the things that nightmares are made of. But think about it for a moment. Imagine an agency that said it was brilliant. It focussed […]